Farming: the future is regenerative
26 September 2020
We are proud to be partnering with the Savory Institute as frontier founders of the Savory Institute’s Land to Market program. This program advocates verified regenerative farming solutions, working to protect ecosystems and reverse environmental degradation.
Since 1978, we have taken pride in using the best materials and the finest craftsmanship. Whether it is supple sheepskin or durable leather, we need to understand the impact that the entire supply chain has on the environment and make sure we are doing everything in the most responsible way possible. Our products are made to last, but we also want them to make you feel good.
“Livestock, properly managed on the grasslands of the world, have a critical role to play in mitigating climate change. Grasslands, because of their sheer size – 40% of Earth’s land surface – and their inherent ability to store more carbon in their soils than any other environment, are our best opportunity for carbon sequestration. Proper management of the wild and domestic grazers that evolved in and still inhabit the grasslands of the world is key to restoring healthy grassland soils and engaging this carbon sink.”
Regenerative farming is a perfect example of how we can work with nature to protect biodiversity and soil health. It makes plant and animal life more varied and resilient, and the healthy soil also absorbs more carbon and retains more water, which has a beneficial effect on the entire ecosystem.
We look forward to utilizing regenerative raw materials in our product, exploring circularity, and extending the life of our products even further.
Read more stories about the UGG Environmental Pillar here.