FEELGOOD | UGG® Sustainability Strategy | Our Journey To A More…

Feel Good.

These are critical times when we must all play our part in shaping a sustainable future. FEEL GOOD is a site dedicated to our purpose driven strategy, communicating our commitments to people and the planet.

Our Environment

Our pledge to protect & restore the planet for World Environment Day 2022

05.06.22
This year, World Environment Day’s #OnlyOneEarth campaign places the focus on transformative action to celebrate, protect and restore our planet. Earlier this year on Earth Day, we shared our progress in moving towards a regenerative future, and today, we’re diving a little deeper into what that looks like at UGG.
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Our Community

UGG partners with Zappos for the Sport Yeah Special Olympics USA Games

23.05.22
UGG is proud to partner with Zappos to offer a special edition of our Sport Yeah Special Olympics USA Games slide in celebration of the upcoming Special Olympics 2022 USA Games.
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Our Environment

Earth Day 2022 – A More Regenerative Future

17.04.22
As part of our ongoing commitment to finding solutions that benefit the environment and lessen the impact on the Earth’s resources, as well as our journey toward a regenerative future, we are eager to share our progress one year on along with some exciting news about an upcoming collection!
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Our Innovation

Introducing the SS22 Icon-Impact collection by UGG

17.04.22
We’re taking the next step in our commitment to seeking and using innovative materials, in pursuit of a more regenerative future.
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Our Community

Empowering women with HERproject

25.03.22
UGG is working with BSR’s HERproject™ to provide essential training to the women in our supply chain. It’s all part of our commitment to do good for the planet, be good to people, and make good products.
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Our Community

How UGG is taking steps on its DEI journey

21.03.22
In 2021, we took significant steps to transform our vision and values into action. Here’s a look at some of the highlights, and where we’re going next.
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Our Environment

Explore our projects and collaborations

Our Community

Read more about what we are doing here

Our Innovation

Discover how we innovate to create our products